Style News: Joan Smalls X Erika Smalls Star In Balmain’s #Sisters Fall 2015 Ad Campaign

Continuing his theme of unconditional love, Balmain’s Olivier Rousteing decided to take photos of siblings for the fashion label’s men and women fall 2015 ad campaigns.  “While I watched Mario Sorrenti capture a kiss last fall, I was struck by… Continue Reading

Style News: Balmain’s Olivier Rousteing Says Instagram Helped The Brand

Olivier Rousteing is quickly becoming one of the fashion industry’s most recognized designers. The Balmain creative director owes most of that to his popularity on social media. During his 4 year reign as creative director, the 28-year-old took the brand… Continue Reading

[Style News] Kim Kardashian And Kanye West For Balmain’s Spring/Summer 2015 Ad Campaign

Over the last couple of years, the couple has been making it their life-long mission to woo the fashion industry and it seems to be working. Reality TV star Kim Kardashian and Kanye West has been seen at numerous runway… Continue Reading